Crafted horizons
This initiative transcends traditional trade promotion to establish a permanent vanguard for Filipino wearable art while securing critical macroeconomic footholds.
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This initiative transcends traditional trade promotion to establish a permanent vanguard for Filipino wearable art while securing critical macroeconomic footholds.
BOBBY Lim of Anmari & Co.
CANDY and Cathy Tolentino of Bags in the City Manila Co.
CARISSA Evangelista of Beatriz Accessories.
CHRIS Gomez of Chris Gomez Design Studio.
DANIEL Alfaro and Jennifer Fernandez of Golden Monstera.
CORAZON Coligado of Aishe.
ELLY Edullan of Ely Knows.
JEFREY and Precious Cayaon of Olly+Fely.
JENNIFER Lo of Larone.
MAEGAN dela Cruz of Floreia.
ROME Oamil of Mele+Marie.
The global fashion axis tilts definitively toward Manila as Fashion Philippines orchestrates an audacious dual-market takeover, bridging the romantic heritage of local ateliers with the relentless, concrete energy of New York and Milan.
Spearheaded by the Center for International Trade Expositions and Missions (CITEM) in a high-stakes alliance with the US Accessories Council, this premier business development track is carefully designed to rewrite the narrative of Filipino design on the world stage. The initiative features established global frontrunners Aranaz, Mele + Marie, and Beatriz, who are leveraging their existing international footprints to anchor a cohort of rising design houses including Aishe Fashion, Anmari & Co., Bags in the City, Chris Gomez, Ely Knows, Floreia, Golden Monstera, Larone and Olly + Fely. These 12 brands are not merely exporting goods; they are positioning Philippine craftsmanship as an essential, high-fashion statement in the world’s most discerning retail capitals.
This strategic expansion represents a profound evolution of form, where meticulous storytelling meets institutional precision. Before descending upon Manhattan, the designers underwent exhaustive mentorship sessions to refine their pricing architecture, narrative branding, and visual identity, ensuring their structural readiness for the international arena. The physical manifestation of this preparation culminated in an exclusive trade showcase at the Accessories Council Show space in Manhattan last 16 to 18 September, timed precisely to capture the elite, front-row audience of New York Fashion Week. Concurrently, the collection anchored itself back home to the Manila FAME at the World Trade Center Metro Manila on 15 to 17 October, creating a continuous loop of creative dialogue that highlights the archipelago’s exceptional manufacturing capabilities and its highly distinctive, sun-drenched aesthetic perspective.
Ultimately, this initiative transcends traditional trade promotion to establish a permanent vanguard for Filipino wearable art while securing critical macroeconomic footholds. As CITEM executive director Leah Pulido Ocampo notes, the program builds a definitive pathway for sustainable international growth, equipping artisans with the vital industry connections needed to thrive in the world’s largest consumer market. By transforming raw heritage and indigenous textures into refined global luxury, Fashion Philippines invites international tastemakers to engage with the very soul of the country’s design DNA. From the quiet, soulful studios of Manila to the high-gloss showcases of Manhattan, a new era has officially arrived — one where the exquisite weight of Philippine craftsmanship takes its rightful, permanent place in the global fashion lexicon.
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