Built together
Toyota clubs carry a shared legacy forward

Toyota clubs carry a shared legacy forward


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LAND CRUISERS from different eras fill the vehicle display at Eton City Square.
A MIXED lineup of Toyota models includes the Land Cruiser, Supra and GR Yaris.
Toyota Motor Philippines brought generations of vehicles and owners together at the three-day Toyota Legacy Experience at Eton City Square, where local car clubs celebrated the brand’s history and the communities built around it.
The gathering featured restored classics, modified vehicles and newer models from several Toyota nameplates, while the stories of their owners showed how a shared interest in cars can develop into long friendships, family activities and service to communities.
Among the participating groups was Hilux Club Philippines, which began in 2011 as a small circle of enthusiasts and has grown into one of the country’s active Toyota communities.
Off-road trips and camping remain central to the club, but its members also organize outreach programs and other activities.
Core member JC Diaz said his interest in the Hilux led him to the club, while the people and friendships gave him reasons to stay. “We enjoy off-roading, camping, helping communities, and spending time together as friends and families,” he said.
Club head Twyford Ong added that members do more than take their pickups on trail drives because they also support one another, bring their families to activities and use their vehicles to help communities.
The Land Cruiser Club of the Philippines presented another side of Toyota ownership through club head Gerald Lim, who described the Land Cruiser as part of his family history.
He grew up with his father’s 40 Series and later saw other models enter the family garage, including the LC 70 FRP, BJ44 and 80 Series.
Lim also sees the Land Cruiser as a practical tool because his club uses its vehicles in charitable work and to deliver aid during calamities. He hopes younger owners will understand that the model can help families explore and reach communities in need.
FJ Cruiser Owners Philippines showed how a club can become a useful source of knowledge, with members exchanging maintenance advice, modification ideas, travel experiences and technical information.
Francis Edward Ayala said the relationships formed among owners are just as important as the vehicles.
“We build friendships, share knowledge, organize activities, and help one another get the most out of ownership,” Ayala said. He also believes Toyota’s growing SUV range could bring more enthusiasts into the community.
Grupo Toyota welcomes owners from across the company’s lineup instead of concentrating on one model. Its members hold gatherings and outreach activities and work with other Toyota clubs.
Member Robert Tan said the relationships developed through the years define the group. He also described a Toyota enthusiast as someone willing to help another car owner and respect people who share the same passion, regardless of their preferred model.
Aftermarket shops joined the clubs with their own modified vehicles and displays, which highlighted the businesses and specialists that help owners maintain older cars, restore classics and personalize newer models.
The event gave Toyota Motor Philippines an opportunity to thank owners who have supported the brand across generations and showed how automotive heritage continues whenever a family preserves an old vehicle, club members share what they know or owners put their cars to work for others.
As Toyota develops new technologies and mobility solutions, these communities provide a link between its past and future. The cars may have brought the clubs together, but their relationships have given the legacy a longer road ahead.