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BUSINESS

SM Investments urges businesses to think long-term

Jason Mago·19 September 2026, 12:04 am·1 MIN READ

SM Investments urges businesses to think long-term

AS president and chief executive officer of SM Investments Corporation, the leading Philippine conglomerate with interests in retail, banking and property, Dy Buncio leads the strategic direction of the company and oversees its daily operations.

Photograph courtesy of Atlas Consolidated Mining and Development Corporation

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  • SM Investments Corp. is urging businesses to look beyond short-term economic cycles and focus on changes that could shape long-term growth as companies navigate rapid shifts in technology, consumer demand and regional markets.

    SM Investments president and chief executive officer Frederic DyBuncio made the call during the 24th MAP International CEO Conference, held under the theme “In the Age of Flux: Scaling the Next Inflection Points.”

    The conference explored how businesses can distinguish lasting changes from market noise, including the growing role of artificial intelligence and data in decision-making.

    Long-term view

    In his welcome address, DyBuncio said nearly seven decades of SM’s operations in the Philippines have taught the group to take a long-term view despite periods of uncertainty and disruption.

    “At SM, nearly seven decades in the Philippines have taught us to look beyond the cycle. We have seen periods of uncertainty, disruption and rapid change. Through them, one thing has remained constant: the long-term potential of the Philippines and the aspirations of the Filipino people,” DyBuncio said.

    He also pointed to the growing potential of markets outside Metro Manila, as rising incomes and changing consumer aspirations create new opportunities for businesses.

    “That potential is increasingly visible beyond Metro Manila. As incomes rise and aspirations evolve, opportunities are opening across the regions. For businesses, this means looking beyond where growth has traditionally been concentrated and investing where the next generation of demand is emerging,” he said.

    Discussions at the conference also examined how technology is changing the way companies understand and respond to market shifts.

    Technology does not replace leadership decisions

    While artificial intelligence and data can help businesses identify patterns more quickly, the conference noted that technology does not replace leadership decisions on what matters, where to invest and when to act.

    Across the SM Group, the long-term approach is reflected in the continued growth of its retail, banking, property and portfolio businesses, including expansion beyond traditional economic centers.

    • SM Investments Corp.
    • Frederic DyBuncio
    • MAP International CEO Conference

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