Heart among men

Heart Evangelista once again solidified her status as a global fashion icon after landing among Lefty’s Top 10 Key Voices for the January 2026 Paris Menswear Fashion Week.

She broke into a heavily male-dominated influencer landscape, posting a 5.4 percent engagement rate that generated $3.34 million in Earned Media Value (EMV).

Joining her in the Top 10 were K-pop idols Mingyu and The8 of Seventeen, Hyun-jin of Stray Kids, Thai actor-singer Nattawat Jirochtikul (Fourth), and other talents and brand ambassadors from the Asia-Pacific region.

The only other female on the list was Chilean-Mexican singer Mon Laferte, who performed and appeared at the Willy Chavarria show.

During the Fall-Winter 2026 Menswear Fashion Week last month, Heart attended high-profile shows of Amiri, Sacai, Patou, Hermès, LGN Louis Gabriel Nouchi, and Kenzo.

Observers noted that Heart’s strong media impact — particularly as the only Filipino representative in the latest Lefty ranking — proves that she continues to drive significant luxury fashion value in the Asia-Pacific region.

Lefty is an influencer marketing platform for leading luxury and lifestyle brands. It identifies suitable influencers from a broad pool of qualified online profiles, using advanced systems to gain deep insights into influencers’ demographics, audiences, and profile statistics.

Through Lefty’s Industry Reports, brands are able to uncover valuable insights into the ever-evolving worlds of fashion, beauty, and lifestyle.

The last time Heart Evangelista entered Lefty’s Top 10 was during the June 2025 Paris Fashion Week. Meanwhile, no Filipino representative ranked in the Lefty report for the September 2025 Paris Fashion Week — when Heart was notably absent from the shows during that period.