Xiaomi taps SB19 as REDMI Note 17 Series’ ambassadors

P-POP group SB19 teams up with Xiaomi to showcase the REDMI Note 17 Series, with each member highlighting a key feature of the new lineup.
Photograph courtesy of xiaomi

P-POP group SB19 teams up with Xiaomi to showcase the REDMI Note 17 Series, with each member highlighting a key feature of the new lineup.
Photograph courtesy of xiaomi


Xiaomi has named P-pop group SB19 as the official Philippine ambassadors of the REDMI Note 17 Series ahead of its local launch on 15 September 2026.
The five-member group will highlight different features of the new smartphone lineup, with each member representing a capability tied to performance, design or durability.
Stell will spotlight the series’ 10,000 mAh battery, while Ken will feature its 100W HyperCharge technology.
Justin will focus on the phone’s new design and photochromatic back panel, while Josh will highlight its IP66, IP68, IP69 and IP69K water-resistance ratings.
Pablo, meanwhile, will showcase the device’s 3-meter drop resistance.
Xiaomi said the partnership reflects the REDMI Note 17 Series’ focus on users with fast-paced and varied lifestyles.
Pricing, availability and launch offers will be announced during the official Philippine launch.