GMA Network's YouTube channels tallied 784,340,818 views in October and 666,927,697 in November, according to data from Tubular Labs.

Driving this growth are Kapuso shows Lolong, Abot Kamay na Pangarap, and Running Man PH. Further attracting online traffic is the series Maria Clara at Ibarra, which reached peak viewership in October.

GMA Integrated News likewise has good numbers on YouTube every month. With 12.7 million subscribers, it tallied a total of 2.3 billion views for January to November 2022.

GMA Integrated News' livestream of 24 Oras is widely viewed by online audiences, while its condensed versions and other newscasts remain as top news sources for Kapuso viewers abroad.

Meanwhile, GMA Public Affairs recently crossed the 20-million-subscriber mark on YouTube. This comes on the heels of amassing 10 million subscribers in 2020, which gave GMA Network its second Diamond Play Button.

The first 10M-subscriber feat was achieved by GMA Entertainment in 2019, while GMA News followed suit in 2021. To date, the Public Affairs channel has tallied 12.8 billion views from 2009 and has recorded 1.2 billion hours of watched videos.

Receiving the Gold Play Button award this year is the comedy channel YouLOL, which now has 1.54 million subscribers. YouLOL features the best Filipino comedians in one channel and bite-sized highlights from hit GMA comedy shows.

Growing their subscribers as well are Sparkle GMA Artist Center and Family Feud Philippines, which both earned the Silver Play Button after reaching 100,000 subscribers, with the latter hitting the milestone in less than 10 days — the fastest so far for a GMA Network account. At present, Family Feud Philippines has almost 590,000 subscribers.

This year, GMA Network also introduced its latest addition to its roster of YouTube channels — ATM: Adventure. Taste. Moments. The lifestyle channel promotes self-love by inspiring viewers to live their best lives.

In time for the Christmas Season, GMA Public Affairs inked a partnership with YouTube for an original series, Pinoy Christmas in Our Hearts. Exclusively available on YouTube, the four-part series features award-winning broadcast journalist Jessica Soho and mainstream creators and celebrities Ninong Ry, Small Laude, Christian Antolin, and Herlene Budol as they treat overseas Filipino workers to a heart-warming holiday celebration. The videos have so far amassed over two million views based on YouTube Analytics.

GMA's YouTube channel is powered by the Network's forerunner in technology, GMA New Media, Inc. NMI is also behind the Kapuso Stream which allows viewers to watch some of the official, full episodes of GMA programs via live streaming
on YouTube.