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  1. ‘Knife Edge: Chasing Michelin Stars.’

    The Michelin docuseries you should stream

    Apple TV+ docuseries Knife Edge: Chasing Michelin Stars explores the pressure, business challenges and culinary ambition behind Michelin recognition, including…

  2. Apple unveils first touchscreen MacBook Pro

    Apple unveils first touchscreen MacBook Pro

    Apple unveils its first touchscreen MacBook Pro, featuring PROLED XDR display, Dynamic Island, and powerful M5 processors. Explore groundbreaking features like…

  3. APPLE Premium Partner is the highest designation for Apple reseller stores worldwide.

    Power Mac Center upgrades SM Aura branch

    Power Mac Center has upgraded its SM Aura branch to an Apple Premium Partner store, combining retail, free training sessions and device servicing in one…

  4. FIRST Lady Liza Araneta-Marcos (right) bumps into Apple executive chairman Tim Cook.

    Apple boss gets FL up to speed

    First Lady Liza Araneta-Marcos met Apple executive chairman Tim Cook in New York and received a preview of the company’s new foldable iPhone Duo.

  5. Power Mac Center expands Cebu footprint

    Power Mac Center expands Cebu footprint

    Power Mac Center opens a new store at SM City Consolacion in Cebu, offering Apple products and limited-time discounts of up to P35,000 until 20 September.

  6. THE iPhone Duo steals the spotlight at Apple’s latest event, marking the company’s first foldable smartphone as it rolls out a new generation of iPhones, watches and AirPods.

    Apple finally joins the fold

    Apple has entered the foldable smartphone market with the iPhone Duo, alongside the iPhone 18 Pro series, Apple Watch Series 12, Ultra 4 and AirPods 5.