The Ayala Malls Manila Bay welcomed the holiday season on Wednesday with the unveiling of the largest 4K three-dimensional light-emitting diode display in Metro Manila with various Christmas attractions.

Gracing the event at the Central Garden were executives from Ayala Malls Manila Bay and Globaltronics Inc., the supplier and installer of the first and largest 4K 3D LED in the city.

Before the launch, the Manila Philharmonic Orchestra serenaded the public with classic Filipino Christmas tunes, such as "Ang Pasko ay Sumapit," "Pasko Na Naman" and "Kumukutikutitap."

According to Ayala Malls Manila Bay general manager France Eusebio, the launching event is a testament to their dedication to present to their customers not just the retail offerings but also the unique and one-of-a-kind experience.

"In the ever-evolving market, we have always strived to push the boundaries of what is possible. Our commitment to excellence, creativity and innovative solutions has driven us to push for what is best for our consumers," said Eusebio.

Following the launch, the mall also had a garden light show and a grand fireworks display.

"We want to invite you here to the Ayala Malls Manila Bay. This is the Metro's first 4K 3D LED, and we hope you can be here every weekend, especially on Sunday, because we have our fireworks display," added Eusebio.

The 3D LED Christmas show and garden light show will run every Wednesday, Saturday and Sunday at 6 p.m. Meanwhile, the fireworks display will be every Sunday at 6:30 p.m.

The Ayala Malls Manila Bay also has various Christmas festivities, such as the waltz and carols, holiday Mass, Santa Village and Christmas delights.