Lenovo launches future-ready campaign for next-gen creators
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Students, creators, young professionals and Gen Z users gathered for the launch of AI Ready, Future Ready with Lenovo Yoga, a campaign aimed at helping consumers understand and experience the practical advantages of AI-powered devices.
The initiative highlights how the latest Lenovo Yoga Copilot+ PCs offer secure, intuitive and meaningful AI features that go beyond what traditional laptops deliver.
At the center of the campaign is “What’s Your AI-dentity?”, an interactive online quiz hosted on a dedicated microsite.
The activity allows users to test their AI readiness through visual, situational and activity-based prompts powered by technologies such as voice recognition and eye tracking.
After completing the quiz, participants receive personalized “AI Era” identities, which many shared online — sparking discussions about how AI now shapes work, school and creative routines.
In Metro Manila, Lenovo brought the campaign to life with on-ground experiences designed to make AI exploration engaging and accessible.
