Rustan’s, the Philippines’ luxury retail brand, has established the bar for only serving the finest. From pioneering the country’s wedding registry and gift certificates to establishing the nation’s first-ever loyalty program, Rustan’s has never just followed trends — it has shaped them. Now, over 70 years later, the tradition of elegance lives on through an annual celebration for FSP members — an event dedicated to honoring its most committed and loyal customers with an exclusive collection of curated privileges and luxurious rewards.

Frequent Shoppers Program (FSP) members will be honored on 19 July with its annual FSP Day, a one-day event that will convert Rustan’s locations and rustans.com into venues of carefully curated experiences. This is more than an event; it’s a celebration of appreciation, elegance, and taste. The event is designed for everyone to enjoy, offering unique shopping experiences and access to some of the best global brands — whether you’re a fan of luxury or simply love discovering something special.

This one-day event will provide Rustan’s FSP members 10 times the FSP points on all regular-priced purchases. Assuring that every indulgence is returned with heartfelt gratitude, the benefits continue from 20 July to 31 July with five times the points on regular-priced items. Up to 20% off on chosen products from the most renowned beauty firms in the world will be offered to Rustan’s patrons, encouraging them to upgrade their beauty routines.

But the revelry does not end at the Beauty Hall. Rustan’s is extending the celebrations across its most valued departments — from fashion and home to children’s wear and toys — with special offers throughout the promotional period. Save up to 40% on home, 20% on women’s and men’s fashion, and 30% on kids.

Rustan’s approach to saying thank you is generous, graceful, and always in its signature style. To enhance the experience, customers will have the opportunity to enter the beautiful Gran Lotteria, which runs from 19 July to September. With every P5,000 purchase, FSP members earn one entry into this unique lottery. Premium FSP level holders receive double the rewards — two entries for every qualified spend.