With the upcoming new year comes that desire to start anew — and most of the time, we show it through our hairstyle. How about a new hair color this time?

In 2024, the need for low-maintenance color increased as more color options gave everyone more adventurous ways to express themselves. We have come a long way from the usual blonde and browns to seeing full-on metallic brunettes and bright, brilliant reds. From color blending to balayage, babylights to tinges, the hair is truly a crowning glory.

Of course, indiscriminate treatments can lead to dull, dry or damaged locks. When it comes to our hair, we cannot afford to be careless.

Fans of hair coloring can now purchase mise en scéne’s Hello Bubble in the Philippines with five new shades, promising an unbelie-bubble and lasting fun to your style.

Now with 18 shades from the existing 13, five vibrant colors have been added to the collection that is perfect for a unique look. This includes white silver, deep bordeaux rose, gold brown, sahara rose pink and ash black, along with a new formulation that makes it safe and easy for the scalp.

According to Amorepacific’s report, mise en scéne’s parent company, the product received 100 percent satisfaction on color retention after two weeks of use and foam spreadability during dyeing. The product’s foam retention during the process also received 97 percent satisfaction.

Unlike other hair coloring products, it does not contain ammonia and p-Phenylenediamine or PPD, the two chemicals most commonly present in hair bleaching products that open the hair’s cuticle and make the color pop, which damages the scalp and hair structure.

The product’s zombie bubble technology is now also twice as dense, ensuring a long-lasting color stay and no-drip application, making it smoother for a no-salon experience.

To avoid using bleach with brighter colors, Hello Bubble has introduced a primer that serves as a toner to brighten the color of your hair. With it, one can achieve stunning colors without compromising hair quality.

Transform your dyeing routine at home with Hello Bubble’s do-it-yourself hair color kit, designed for ease and quality results.

For optimal color payoff, Hello Bubble suggests avoiding hot water when rinsing and waiting for two to three days after bleaching before applying hair dye.

Meanwhile, for a more fitting hair color choice that can complement your unique features, Hello Bubble recommends incorporating color analysis to find your perfect match in Hello Bubble’s wide range of shades.

Now in collaboration with South Korean girl group Aespa, Hello Bubble continues to shine with its iconic partnerships, previously featuring BLACKPINK, where replicating Jennie, Lisa, Rose, and Jisoo’s looks was made easier.