Bea Alonzo, who became a household name for her portrayal of Basha (alongside John Lloyd Cruz's Popoy) in the now-classic film One More Chance, is parlaying that iconic identity into a new business venture.  

Alonzo has produced a line of travel essentials under the name BASH, which not only references the name of her beloved character but also signifies celebration and festivity. The products include travel organizers, packing cubes, and small pouches that frequent travelers will find useful and convenient. 

She participates in every aspect of the brand's development, ensuring that each product reflects her vision of combining practicality with style, ultimately providing innovative travel solutions that cater to the evolving needs of modern travelers.

According to the actress, the BASH brand is a fusion of travel and style inspired by her own love for exploration and organization. The products, marked by practicality and function, are aimed at enhancing the travel experience.

Alonzo has a hands-on approach to her new business. She participates in every aspect of the brand's development, ensuring that each product reflects her vision of combining practicality with style, ultimately providing innovative travel solutions that cater to the evolving needs of modern travelers.