Smart Live gives subscribers first dibs, exclusive access, and perks at concerts and sports events, among others.

Open to all Smart Prepaid, Smart Postpaid, Smart Infinity, Smart Bro, and TNT subscribers, Smart Live offers early ticket access, eligibility for discounts, raffle promos, express lanes, and exciting on-ground activities.

"On top of delivering the best mobile network to Filipinos, Smart has been going above and beyond when it comes to supporting our subscribers' lifestyle and passions through exclusive experiences. With Smart Live, we're delighted to bring all these under one program so our customers can make the most of today's events and make them even more memorable," said Francis E. Flores, Smart SVP and Head of Consumer Business Group-Individual.

For starters, Smart Live is in the thick of three of the biggest concerts in the country this December: The Seventeen World Tour Be the Sun at the Philippine Arena on 17 December; Ben&Ben's Send-Off Concert at the SMDC Festival Grounds on 18 December; and Eraserheads' Huling El Bimbo concert at the SMDC Festival Grounds on 22 December.

For the Seventeen show, Smart will offer raffles for sought-after tickets.

Ben&Ben's send-off, subscribers can enjoy access to the "Smart Lane" to breeze past the usually long queues at the entrance.

For the Eraserheads concert, Smart subscribers are entitled to a special 10-percent discount on concert tickets through a unique promo code. Register at https://smrt.ph/eheadspromocode until 22 November and wait for your unique promo code via SMS. Type your unique code into the ticketing platform before completing your payment from 26 to 27 November.

Apart from these, Smart subscribers can also look forward to watching the live on-court games of the FIBA Basketball World Cup to be held in the Philippines in 2023.

Learn more about Smart Live and its lineup of experiences by visiting smart.com.ph/pages/smartlive and following Smart on Facebook, Instagram, Twitter, and TikTok.