Suzuki Philippines Incorporated is confident that more Filipinos will be driving home its bestselling models a month before Christmas.

From 24 to 26 November 2023, the main atrium of SM Mall of Asia played host to the Suzuki Grand Auto Festival where the leading distributor of compact cars in the country displayed its wares.

Among them are the new Ertiga Hybrid multipurpose vehicle, Jimny mini SUV, Dzire mini subcompact sedan, XL7 crossover, S-Presso AGS compact hatchback and Celerio subcompact hatchback models.

During the event, Norihide Takei, Suzuki Philippines' director and general manager for Automobile Division, delivered a message where he summed up Suzuki's goal in giving Filipinos top-notch models that they will love. He also thanked the Filipinos for helping the brand succeed in the country.

"Together, let's experience the culmination of Suzuki's excellence — all under one roof," he said.

Discover the innovation, stunning designs, comfort, accessibility, and versatility of Suzuki vehicles, tailored to meet diverse Filipino needs. Your support has been incredible, and this event is our way of saying thank you for being a part of our journey since the start of 2023."

Takei described the Suzuki Grand Auto Festival as an occasion that celebrated the loyalty of Suzuki's customers and patrons who stood by the Japanese car manufacturer throughout the year. He added that it was also an ideal platform for first-time buyers and car enthusiasts who want to upgrade their current vehicles with Suzuki's latest models.

One might ask that, with the many brands in the country's automotive market, what made Suzuki one of the preferred vehicle brands?

More than their affordability and better mileage, Suzuki's compact vehicles have helped the brand make an impact on the public.