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LIFE

Billboards: Your daily dose of inspiration

PJ

Princess Jade Flores·5 November 2022, 12:20 am

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Billboards:  Your daily dose  of inspiration

PHOTOGRAPH COURTESY OF DOOH DOOH billboards also serve as a platform to give daily inspiration to commuters and motorists.

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Have you ever gone out on your day, your usual routine and you feel quite empty? Not just your stomach, but sometimes your life battery to get through the day.

For Digital Out-Of-Home Philippines, messages on their mega-sized billboards aren't always about selling products. It's also a platform for giving inspiration as commuters and motorists go through their everyday lives.

DOOH PH, owned by Alvin Carranza, provides products like LED billboards located strategically for people to see inspiration wherever they go.

In fact, the business met tough challenges when the COVID-19 pandemic started. But instead of giving up, he was moved to see something positive in the situation so he thought of giving inspiring content such as bible sayings or motivational quotes.

"What we can do is to wait for God to calm this storm we are all in. He alone can defeat the unseen enemy that is trying to devour us. The most we can do is to trust and pray to Him for the world's healing, for protection of families and every frontliner we know, for provision and for calmness to all in facing this crisis," Carranza said in a Daily Tribune interview.

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