The Global Tourism Business Association (GTBA) on Monday expressed full support for newly appointed Department of Tourism Secretary Mathay, reaffirming its commitment to work with the agency to drive the growth of the Philippine tourism sector.

GTBA President Michelle Taylan welcomed Mathay’s appointment, saying the group looks forward to continuing its collaboration with the department.

“We congratulate Secretary Mathay on her appointment and look forward to working closely with her to advance the interests of the Philippine tourism industry,” Taylan said.

She noted that the organization has maintained strong partnerships with previous tourism secretaries and will continue to support the department’s programs and initiatives under new leadership.

GTBA said it will contribute its expertise and global network to help strengthen the country’s tourism competitiveness, promote sustainable practices, and create more opportunities for businesses and communities.

The group also highlighted its support for initiatives such as positioning the Philippines as a Muslim-friendly destination and advancing halal tourism.

“We recognize the critical role of strong government-industry partnership in driving tourism forward, especially as we work to recover and expand our reach in both domestic and global markets,” the association said.

GTBA said it is preparing for upcoming industry events, including its Travel Exchange and Roadshow on 7 August 2026 and a Travel Sale Expo, where it plans to engage with the tourism department under Mathay’s leadership.

The association also cited its previous collaboration with the government, including a Kuala Lumpur roadshow in February 2025 that drew more than 200 international delegates and helped boost interest in travel to the Philippines.