Fly Ace chief honored at Mansmith Awards

Fly Ace Corporation president Lucio “Jun” Cochanco Jr. has been recognized as one of 12 distinguished chief executives at this year’s Mansmith and Fielders awards, earning the Mansmith Entrepreneur Award for his leadership in the Philippine food and beverage industry.

The recognition underscores Cochanco’s role in transforming Fly Ace from a small trading operation in Binondo into a major player in the country’s consumer goods sector. Working alongside his siblings, he helped expand the company into a brand builder behind household names such as Jolly, Doña Elena, Jolly Heart Mate, Good Life and Daily Fix, while also forging partnerships with global brands including Lotus Biscoff, Welch’s and Mott’s.

Cochanco said the recognition reflects the collective effort of the company’s leadership and workforce.

“This milestone reflects the collective dedication of our entire team,” he said.

“It affirms our commitment to building strong brands and empowering the next generation of leaders to make a meaningful impact on the Philippine consumer goods industry.”

Under his leadership, Fly Ace has pursued disciplined expansion and strategic innovation, diversifying into emerging categories such as chilled and frozen food products and pet care, while strengthening ties with international partners.

Cochanco has also pushed for a more collaborative leadership style, professionalizing management while maintaining the company’s entrepreneurial roots. He has emphasized empowering leaders beyond the family and fostering a culture of accountability, innovation and shared ownership.

The company has since positioned itself as a trusted partner for global principals and an employer of choice in the local consumer goods industry.