Mitsubishi Phl service star wins world title

A Filipino service advisor just brought home a world title for Mitsubishi.

Raymond Rivera of Carworld Inc. was named champion in the Service Advisor category at the Global Service Skills Contest 2025 in Tokyo. He competed against representatives from 15 countries and came out on top.

Rivera earned his spot after winning the Mitsubishi Skills Olympics held by Mitsubishi Motors Philippines Corporation in January 2025. That local win gave him the ticket to represent the country on the global stage.

Training for Tokyo started months in advance. From July until December, Rivera trained under Allan Veraque Jr., the company’s non-technical training senior supervisor. 

The contest had two main parts.

The first part tested written and analytical skills. Participants answered a matching-type exam and completed an essay task. They were given real-world service scenarios that involved different customer profiles, preventive maintenance needs, and vehicle conditions. Contestants had to recommend the right advice based on each case.

The second part was a role play. It simulated the full service advisor process, from pre-delivery checks to handing the vehicle back to the customer. Judges observed how each participant verified the car based on the PMS request, checked cleanliness, and confirmed the replaced parts.

Toko Imai, executive vice president for aftersales at Mitsubishi Motors Philippines, praised Rivera’s performance. He said the win shows the strength of the company’s people and its customer-first mindset. He added that Rivera demonstrated how technical skill and genuine care can go hand in hand.