CCC launches bamboo campaign
The Climate Change Commission (CCC) recently launched the campaign “Kawayan: Kabalikat ng Klima at Komunidad” to advance progressive bamboo development.
Featuring a series of informational materials released through CCC’s Facebook and Instagram platforms, the campaign aims to raise public awareness on bamboo’s role in climate action and promote inclusive and sustainable development that places communities at the center of resilience building.
“With wider and well-planned bamboo development, we can strengthen climate resilience, reinforce adaptation measures, and protect communities, especially those most exposed to climate risks,” CCC vice chairperson and executive director Robert E.A. Borje said.
“Engineered bamboo alone has the capacity to generate up to P400 billion in annual revenue. This figure does not yet account for the many small-scale enterprises that depend on bamboo for crafts, housing materials, and local products. Through bamboo cultivation, we create jobs, support local industries, and advance climate action at the same time,” he added.