At the heart of Ortigas, a new destination for transformative beauty and preventive wellness has opened its doors — NOVA Aesthetics & Wellness Clinic, led by founder and Medical Director Dr. Edzel Magtoto, an Internal Medicine specialist who bridges medicine, aesthetics, and the world of pageantry. His expertise in internal health and his influence within the beauty community have shaped NOVA into a clinic where science meets artistry and where confidence is elevated through technology-backed care.

Together with co-founder and wellness innovator Zac Hsu, Dr. Magtoto envisioned NOVA as more than an aesthetic clinic. It is a place where patients receive holistic care from the inside out, complete with vaccinations, diagnostics, an in-house laboratory, and today’s most advanced aesthetic treatments. Among these innovations, one stands out as the clinic’s crown jewel: Ultherapy Prime, the latest evolution in noninvasive lifting and tightening.

The rise of Ultherapy Prime

While non-surgical lifting technologies continue to evolve, Ultherapy Prime has gained global attention, especially after becoming a hit in Taiwan, where Hsu first encountered the device. Its success abroad prompted him to bring the technology to the Philippines, confident that its precision, comfort, and transformative potential would resonate with local patients.

For Dr. Magtoto, adopting Ultherapy Prime was a decision made with care.

“As a doctor, I try every machine myself,” he said. “I want to know exactly what my patients will feel.”

Ultherapy Prime exceeded his expectations because of its ultrasound-guided accuracy, noninvasive delivery, and remarkable comfort level. The 45-minute procedure requires zero downtime and stimulates natural collagen production for gradual improvements lasting 12 to 18 months.

“The results are precise and long-lasting,” he added. “And because I personally perform every Ultherapy Prime procedure, I ensure that each client receives optimal, tailored results.”

NOVA Lift: A complete, doctor-designed transformation

Beyond standalone treatment, Ultherapy Prime anchors the clinic’s signature transformation plan — the NOVA Lift, a 2+2+2 protocol designed to rejuvenate the face in six weeks.

Week 0 – Ultherapy Prime: Deep collagen stimulation lifts and tightens foundational layers.
Week 2 – Xeomin Botox: Dynamic wrinkles are softened for smoother features.
Week 4 – Skin Booster: Hydration and radiance are restored for a supple, youthful glow.

“In just six weeks, clients see lifted contours, softened lines, and deeply hydrated, plumped skin,” Dr. Magtoto said. “It’s a full facial reset — subtle, natural, and confidence-boosting.”

Why patients choose Ultherapy Prime

As demand grows for natural-looking, non-surgical enhancements, Ultherapy Prime offers visible rejuvenation without dramatic changes or downtime.

“People want to enhance their features, not alter them,” Dr. Magtoto said. “Ultherapy Prime provides results that are authentic and gradual. It enhances your own collagen — your own beauty.”

The procedure fits into busy lifestyles, and when combined with the NOVA Lift, patients experience smoother texture, brighter radiance, and renewed confidence.

“It’s empowering,” he added. “I’ve tried it myself. You feel refreshed, like a more energized version of yourself.”

Safety, expertise, and the NOVA difference

Ultherapy Prime is FDA-cleared, ultrasound-guided, and clinically proven — but the greater difference lies in who performs the procedure.

Dr. Magtoto has undergone extensive local and international training, ensuring precision and mastery.

“Choose a clinic where the doctor performs the procedure and has tried it themselves,” he advised. “Firsthand experience is essential. It guarantees natural, long-lasting results.”

At NOVA, safety and personalization come first. With an Internal Medicine specialist at the helm, patients receive expert evaluation, holistic care, and tailored treatments designed to enhance both beauty and well-being.

A new era of beauty and wellness

Located on the seventh floor of AIC Burgundy Tower in Ortigas Center, NOVA Aesthetics & Wellness Clinic embodies a philosophy: inner health amplified by outer confidence.

From diagnostic services and preventive care to advanced aesthetic devices like Ultherapy Prime, EXION, and EMBODY, the clinic offers a full experience rooted in medical integrity and modern innovation.

With Dr. Magtoto’s expertise and Hsu’s dedication to wellness synergy, the clinic is redefining modern aesthetic care — precise, evidence-based, holistic, and empowering.

At NOVA, rejuvenation is not just a treatment. It is a journey toward looking good, feeling good, and living well — naturally, confidently, and beautifully.