SM Center Dagupan launched its first-ever “Art for Everyone” exhibit from 16 to 29 July 2025, showcasing works by local artists and turning the mall into a creative hub for the Pangasinan community.

Held at the Level 2 Event Area, the exhibit featured pieces from members of The Agini Kolektibo, The Pangasinan Art Community, The Artist Guild of La Union, and independent artists. The fair provided a free and inclusive space for creators to display and sell their works, ranging from paintings and mixed media to visual pieces inspired by local stories and everyday life.

“Our collaboration with these communities has grown deeper and more meaningful. SM Art for Everyone is not just an event. It is a platform — a space where we give voice to the artist, where we invite the community to reflect, engage, and be inspired,” said Eileen V. Delos Santos, Mall Manager of SM Center Dagupan.

The initiative continues the momentum of SM Supermalls’ award-winning art campaign, which received a 2024 Gold Stevie Award for its Art Market. By bringing creativity into public spaces, SM aims to make art more accessible while supporting Filipino talent across its network of malls.

Art for Everyone reflects SM’s commitment to promoting cultural expression and creating meaningful opportunities for artists in the regions.