UnionBank recently inaugurated a new branch at the Aboitiz Corporate Center in Cebu City, enhancing access to financial services in one of the city’s key business districts.

The recently-opened branch continues to showcase modern, customer-centric banking that promotes paperless transactions, intuitive self-service tablets and 24/7 ATM machines — delivering a seamless experience for individuals and businesses alike.

“This new branch is more than just a physical space. It is a reflection of our belief in Cebu’s continued growth and our dedication to being part of that journey,” said UnionBank president and CEO Ana Aboitiz Delgado during the branch’s ribbon cutting ceremonies.

“Whether you're a long-time client or someone just beginning a financial relationship with us, we are here to serve you with excellence, innovation, and care,” she said.

Shared the UnionBank honcho, “Cebu has always been a city full of promise — rich in culture, commerce, and strong community spirit. It’s where my family put down roots more than a century ago, and where our businesses first began to grow.”

Acacia tree

Delgado compared UnionBank’s partnership with Cebu to an acacia tree the Aboitiz family once planted — one that grew steadily, weathered storms, and remained strong over time. She said, “As we grow our presence here, we’re not just opening a new branch — we’re strengthening our bond with the people and businesses that keep Cebu thriving.”

Meanwhile, Cebu City Mayor Nestor Archival, who attended the blessing of UnionBank’s 20th branch in the region, commended the Bank’s commitment to service and innovation.

Professionalism and personalized approach

He noted the professionalism and personalized approach of its team, reflecting the kind of customer experience that supports growth and trust in the community.

Also present at the inauguration were Cebu City Second District Representative Eduardo “Edu" Rama Jr.; UnionBank Relationship Banking head Conception Pearlie Lontoc; UnionBank chief cross-sell and chief external relations officer Anton Corro; and UnionBank chief marketing and experience officer Albert Cuadrante.