Following the warm reception of the popular Korean beauty brand in the Philippines in 2024, Beauty Bar brings Hince’s newest offerings to Filipino fans and makeup enthusiasts alike, now available both in-store and online.

For its Second Skin line, Hince introduces new shades for the Glow Cushion: Rosy, Ivory and Sand. This cushion is loved for its weightless formula and seamless semi-glow finish that reveals the skin’s natural luminosity. The Airy Powder, available in Lavender and Beige, sets makeup while minimizing pores, thanks to its special double coating, ensuring a long-lasting matte finish and smoother skin. The Second Skin Foundation now includes shade 24 Buff, offering a soft, natural finish with gentle concealing properties for a smooth, bright complexion without a cakey effect. Completing the lineup for Second Skin new arrivals is the Cover Concealer which now comes in 24 Deep shade. This product offers perfect coverage for blemishes and imperfections, with a super-natural finish that creates a flawless look with minimal application.

The Slim Stick Melting Matte collection includes five shades: Deja Vu, New Silhouette, Fade Out, Momentary and Unrefined. This easy-to-use slim stick glides on smoothly, giving a delicate sheer color that deepens with each layer for a lightweight, soft-focus matte finish.

The All-Round Eye Palettes now come in three variations: 01 September for beige brown shades, 02 Late Autumn for deep brown shades, and 03 Fall In Rose for dusty rose shades. These neutral tone-on-tone palettes have a smooth, long-wearing formula, providing iridescent sparkle with minimal fallout, delivering a clear contouring effect for the eyes.

The Dewy Liquid Cheek introduces the new LC004 Husky Mauve. This product offers a fresh, natural glow with its raw glow texture that infuses cheeks with clear, vivid colors, providing a radiant finish with just one application.

For lips and eyes, the Raw Glow Gel Tint is available in Rawpricot and Fever, delivering a sheer, refreshing glow with moisturizing and volumizing benefits. Packed with triple hyaluronic acids, vitamin E derivatives and peptides, these tints provide a plump finish while keeping lips soft and hydrated.

Also new are application brushes: the Cheek Brush, with soft, round bristles for even color application; the Eyeshadow Base Brush, featuring a thick, rounded shape that blends base shadow for a smooth gradient finish; and the Eyeshadow Point Brush, designed with bullet-shaped bristles for precise, irritation-free application.

As a mindful brand, Hince is both vegan and hypoallergenic, offering beauty solutions that are gentle on both the skin and the environment. Explore the brand’s latest offerings at Beauty Bar stores and online — be it for updating makeup essentials for the New Year, or simply discovering the latest beauty trends.