Have you ever wondered if there’s a way for smokers to quit without the immediate pressure to stop cold turkey? That’s the goal of Tobacco Harm Reduction (THR) — a progressive approach aimed at saving lives rather than stigmatizing smokers.

Rather than simply reducing risks, THR focuses on reshaping public health by offering safer alternatives to traditional cigarettes.

According to the World Health Organization, tobacco use remains a leading cause of preventable diseases and premature deaths, contributing significantly to healthcare costs worldwide. This has made the concept of THR a vital strategy in combating the health burden of smoking. The aim is to provide safer nicotine products to those who wish to quit but have struggled to do so in the past.

Nicotine Epidemic in the Phl

The Philippines, like many other countries, faces a rising smoking problem. Data from the 2021 Global Adult Tobacco Survey revealed that 18.5 percent of Filipinos aged 15 and older are smokers, highlighting the urgent need for effective solutions to reduce tobacco harm.

Though various government initiatives — such as graphic health warnings, higher taxes on tobacco products, and smoking bans in public places — have helped raise awareness, smoking remains a deeply ingrained and detrimental habit for some Filipinos, with smoking serving as a coping mechanism for stress or social pressure. This makes it difficult for smokers to break free from nicotine addiction.

No Definite Solution

For a long time, the “cold turkey” method — abruptly quitting — has been considered the only way to stop smoking. While it works for some, it’s not the most effective approach for others, as withdrawal symptoms and relapse are common challenges.

With THR’s key principle “minimize risk, reduce harm,” this approach provides smokers with safer alternatives, such as e-cigarettes, heated tobacco products, snus, and nicotine replacement therapy, which are scientifically shown to be less harmful than traditional smoking.

However, it’s crucial to understand that these alternatives are designed to help smokers transition away from cigarettes, not as cool new products for non-smokers or youth.

Misuse or abuse of these products can still pose health risks, making education and awareness essential to ensure they are used as intended.

Taking the First Step

Smoking cessation is a process that doesn’t occur overnight. It requires time, support, and a gradual approach to reduce dependence on nicotine. It is important to remember that quitting is a journey, not an instant fix. It is a process that varies from person to person.

With THR, smokers are offered a more practical and effective solution for change, eventually improving their health and well-being.