Now on its ninth season, the premier fitness competition in the country, Century Tuna Superbods, promotes self-love and self-improvement with the “Best You Ever” campaign.

“We are on our ninth season and this year; we have a solid set of Superbods who we believe epitomize what it is to be a Superbod and are what we stand for in Century Tuna,” Century Pacific Food, Inc. vice president and general manager for Branded Tuna Business, Carlo Endaya.

The summer just got hotter and fitter as the newest Century Tuna Ambassador Kathryn Bernardo and the Century Tuna Superbods Finalists officially launch the “Best Your Ever” campaign.

“With Century Tuna, I’m embracing fitness and wellness like never before. I hope that the ‘Best You Ever’ campaign becomes an avenue for Filipinos to start or continue their journey to become the best version of themselves. We all start somewhere and with a lifestyle that is centered on our overall well-being, we empower ourselves and the people around us to strive for the best,” said Bernardo.

Bernardo together with the 36 finalists continue to reinforce the campaign as they inspire more Filipinos to become the best version of themselves through incorporating the Superbods spirit in their diet, exercise, and overall wellness.

“Our common factor in choosing this year’s Superbods is those who we believe will uplift and inspire others in their fitness journeys,” said Endaya.

Months leading up to the finals’ night on Tuesday evening, 9 July, the finalists brought their A-game as they showcased their fit and healthy bodies perfectly embodying what it is to be a Superbod.

The finalists will face a series of digital and onsite challenges. The Century Tuna Superbods 2024 Male and Female Grand Winners will each receive P500,000 tax-free while the Runners-Up will receive P200,000 tax-free.