Liza Araneta-Marcos comes from good stock. The fifth child of basketball Olympian Manuel L. Araneta Jr. and Milagros Cacho Gonzalez de Azaola, Mrs. Marcos' paternal grandmother, Rosario, was a Ledesma, an old prominent family known for its strong women, from Jaro, Iloilo City.
Her paternal grandfather, Manuel Sitchon Araneta Sr., is the elder brother of Negrense sugar and real estate magnate J. Amado Araneta. Her mother is the sister of Rosario Cacho Gonzalez de Azaola, who married Pedro Cojuangco, the eldest brother of former President Corazon Cojuangco Aquino who, of course, is the wife of Benigno "Ninoy" Aquino, nemesis of Mrs. Marcos' late father-in-law, Ferdinand E. Marcos.
Even just a quick look at her genealogy would tell one the kind of family and life Mrs. Marcos had growing up.
She finished her law degree at the Ateneo, then proceeded to the United States where she took a graduate course in criminal procedure at New York University. It was while she was in New York that she met Bongbong Marcos.
When she fell in love with and eventually married Ferdinand Jr., she crossed over into the world of someone whose family was markedly divergent politically from her own. That she would do so despite — we imagine — not a few protestations from members of her own family — shows her independence of mind, and the strength of her personality.
Friends, relatives, acquaintances who knew her from way back, long before she embraced a life steeped in politics, had known Mrs. Marcos to be an intelligent, strong-willed person. With a kind heart.
"Liza has always been a generous person and always willing to help out," said one person who knew her well, but who asked not to be named. "But nakalista 'yan ha, so be ready when she asks you to do something for her," she said, in jest.
People who had been acquainted with her since back in the day will also tell you that that one very striking trait she possesses is her (apparently disarming) charm.
"She can charm her way into anything to get what she wants," said another person who knew her well, but who likewise requested anonymity. "She can use her charms to get what she wants. But beyond being charming, the reason why she usually obtains her goals and objectives is because she is very organized and a go-getter."
Former Foreign Affairs Secretary and now Ambassador to the Court of St. James and Special Envoy to China for Special Concerns Teodoro L. Locsin Jr. had remarked, after Mrs. Marcos' husband had just assumed the presidency, "If not for Liza, Bongbong would never have become President."
People who had been with the couple in the last national political exercise say that more than anyone else, it was Mrs. Marcos who had been the principal key in her husband's run for the presidency, from organizing a core group early on all through running a full-blown nationwide campaign that would end up with her husband emerging the victor, with a wide margin, in the elections.
Remarked one other person who knew her closely, "We're not surprised that she ended up where she is now; ever since I can remember, she's always told anyone who would listen that she would one day be rich and famous."
"We didn't see each other much in later years except for the occasional accidental meet-ups in places," said another person with whom she had good relations, particularly during her younger years. "But this much I can say, given her intellect and spunk, she struck me more as presidential material rather than First Lady."