Expanding the horizon
JC Premiere eventually expanded beyond supplements and wellness products.
The company entered the skincare and beauty industry while maintaining its focus on sourcing products from countries known for excellence in particular categories.
“For skincare, our products come from Korea because Korea is known for excellent skincare products,” Soledad said.
“For hair care, our shampoos come from Japan.”
The company also carries women’s care products, liver health supplements, weight management items, and colon health products containing probiotics.
“Our colon health products contain probiotics that help improve absorption, remove waste, prevent constipation and help lower the risk of colon cancer,” Soledad said.
As the company continued expanding internationally, it also started attracting global personalities and ambassadors.
“Since we are expanding internationally, especially in places like Italy where soccer is popular, there’s always a possibility of having more international ambassadors,” Soledad said.
For Soledad, the message remains simple regardless of whether someone is an athlete competing under bright lights or a worker standing through another overnight shift.
“Everybody should take care of themselves. Get enough sleep — ideally six to seven hours daily. Exercise regularly, even just 20 to 30 minutes a day,” Soledad said.
“Eat the right amount of food and take the right supplements.”
For Soledad and JC Premiere, the mission goes beyond simply selling products.
