Daily TribuneThe ASDA competition, organized by American Standard, part of LIXIL, aims to reflect the relevance of multi-generational living with a design approach that balances hygiene, ergonomics, safety and convenience for users of different age groups.
(FROM left) American Standard brand leader Maria Cecilia Placia, LIXIL marketing leader Emily Rose Besavilla, ASDA 2023 Best in Aesthetics Janelle Erica Gan, third place Margaret Therese Hagad, first place Aevan Georgeline De Jesus, second place Apryl Precious Gem Estavillo, Best in Water Technology Caire Endaya, LIXIL country general manager Hermie Limbo and ASDA point person Mikhail Serafica.
The five national awardees of the American Standard Design Awards 2023 were recently feted in an intimate awarding ceremony. With the theme "A Home to Love, A Space for Everyone," the ASDA competition, organized by American Standard, part of LIXIL, aims to reflect the relevance of multi-generational living with a design approach that balances hygiene, ergonomic, safety and convenience for user of different age groups.
Aevan Georgeline De Jesus, a fifth year Interior Design student from the De La Salle — College of St. Benilde took home the National Award for her project "The Grid: Close Family Ties, an Ode to the Warmth of Home." It shows a floor plan that separates every area in the bathroom to allow users to perform their tasks without having to wait for others to finish.
As the national level winner, De Jesus qualified for the Asia-Pacific round where her design was deliberated by a regional panel of judges, among them LWT APAC leader Satoshi Konagai, LIXIL Global Design Asia leader Antoinne Besseyre Des Horts, and LWT APAC leader, Category Management Jihae Kim.
Meanwhile, coming in second place (national) was fifth year Architecture student Apryl Precious Gem Estavillo for her project "BeYou.nd" and fifth year Interior Design student Margaret Therese Hagad who finished third place (national) for her entry "Weathering Walls."
Also recognized at the ceremony were Caire Endaya, fourth year Architecture student who was awarded Best in Water Technology, and Janelle Erica Gan, fifth year Architecture student whose project was named Best in Aesthetics.
Celebrating with the winners were LIXIL executives led by country general manager Hermie Limbo, marketing leader Emily Rose Besavilla, ASDA point person Mikhail Serafica, and American Standard brand leader Maria Cecilia Placia.
The annual competition was open to Year 2 and above tertiary design school students from 10 countries across the Asia-Pacific including Australia, Cambodia, India, Laos, Malaysia, Myanmar, the Philippines, Singapore, Thailand and Vietnam.
