Toyota Motor Philippines teams up with leading food and beverage small footprint store operator, House of Fruitas, helping it further enhance its daily operations with the aid of the all-new Toyota Lite Ace FX.

Throughout the decades, Toyota has always provided high quality, reliable yet affordable vehicles in the country, making it the leading mobility company in the Philippines. The House of Fruitas which houses over 30 brands and 700 profitable stores nationwide has always been a customer of the auto brand because of the reliability and efficiency it brings to the company.

Recently, both leading players in their respective industries, strengthen their game by coming together for a more efficient business process. TMP, through its dealer Toyota Makati Inc., will be allotting three of its first batch of Lite Ace FX units to House of Fruitas. These three units will be utilized to mobilize people, equipment and raw materials efficiently within Metro Manila and Metro Cebu.

With its capacity, size, and safety features, the vehicle perfectly fit the business model of the House of Fruitas — having to navigate through the busy streets of the metro and delivering to over 700 stores around the country. The size of the Lite Ace can easily maneuver throughout the city without any challenges while transporting goods and people with ease. The Lite Ace is also a budget-friendly vehicle, while having low maintenance costs which makes it perfect to serve and assist the needs of budding businesses like the House of Fruitas.