Sober curious trend

Discover the viral Filipino internet trend turning Makati into a fictional foreign country, complete with Makatinese, Makati dollars and ‘OFWs’ or Onsite…

1 September 2026 · 2 MIN READ

A 2025 global study by Heineken 0.0 shows nearly three-quarters of people now confidently skip alcohol at festive events, reflecting the rise of “sober…

10 January 2026 · 1 MIN READ