Kantar

Kantar BrandZ 2026 finds Filipino consumers increasingly value brand relevance and differentiation, making familiarity alone insufficient to drive preference…

29 September 2026 · 2 MIN READ

‘If the population growth slows down, the battle for market share becomes more difficult because there are fewer consumers.’

25 January 2025 · 1 MIN READ

Being healthy is considered by almost all Filipinos — Kantar

8 December 2023 · 2 MIN READ

Instant noodle hailed most chosen FMCG — Kantar

1 September 2023 · 2 MIN READ

Lucky Me tops survey of fast-moving brands

20 September 2022 · 2 MIN READ