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VinFast opens 30th dealership

BALINTAWAK hosts the VinFast Caloocan dealership, the brand’s 30th showroom in the Philippines.
BALINTAWAK hosts the VinFast Caloocan dealership, the brand’s 30th showroom in the Philippines.Photograph courtesy of VinFast
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VinFast has added another address to its growing list in the Philippines. The electric vehicle brand opened its 30th dealership in the country, this time in Caloocan City.

The new branch sits in Balintawak, an area known to many drivers as a busy jump-off point to Northern Luzon. The dealership covers 1,506 square meters and carries the brand’s full lineup of battery electric vehicles. These include the VF 3, VF 5, VF 6, VF 7 and VF 9.

The site also doubles as an after-sales center. Customers can book preventive maintenance, mechanical and electrical work, and body repair and paint services. A service team handles inquiries and guides buyers from showroom visits to post-purchase concerns.

Caloocan city connects Metro Manila to major highways that lead north. For drivers coming from Bulacan, Pampanga, and nearby provinces, Balintawak is familiar ground. Placing a dealership there gives the brand a visible presence in one of the capital’s busiest corridors.

Antonio Zara, chief executive officer of VinFast Southeast Asia, said the Caloocan opening comes at a time when the company is building momentum in the country. 

He described the 30th dealership as a step in strengthening its nationwide network and bringing electric mobility closer to more Filipinos.

AutoIcon Group operates the new branch. The dealer group has worked with different automotive brands in the local market since 2009. 

Leah Avante, assistant vice president of AutoIcon Group, said the partnership reflects a shared effort to introduce more sustainable transport options in the country.

The expansion in Caloocan is part of a wider push. Over the past year, VinFast has rolled out programs meant to address common concerns about owning an electric vehicle. 

These include a Residual Value Guarantee Program and a Battery Subscription Program. The company says these are meant to make EV ownership easier to plan and manage.

The brand is also building its local ecosystem through partnerships. Aside from dealerships, it is working on strengthening after-sales support and access to charging stations. According to the company, this will ensure that buyers have places to charge and service their vehicles as the network grows.

VinFast operates under Vingroup JSC and is listed on NASDAQ under the ticker VFS. It produces electric SUVs, e-scooters, and e-buses. In the Philippines, its focus remains on electric SUVs aimed at urban and family use.

Thirty dealerships in a short span show how quickly the brand is moving in the local market. Caloocan now joins a list of showrooms spread across key cities and provinces.

The new showroom is hard to miss for motorists who pass through Balintawak every day. The address is another pin on the map for VinFast as it builds its footprint in the country.

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