New Globe solution drives enterprises' digital growth

Globe Business has launched Digitest, a digital maturity assessment tool designed to give local enterprises greater confidence in their digital transformation. 

The platform helps companies identify gaps, prioritize investments, and convert assessment insights into actionable strategies that enhance operational efficiency and strengthen competitiveness in a rapidly evolving digital economy.

Through Digitest and its suite of digital tools, Globe Business expects more enterprises to confidently implement digital initiatives, optimize processes, and accelerate growth.

“We created Digitest to help enterprises turn uncertainty into direction,” Globe Business VP and Head KD Dizon said Thursday.

“Many organizations are actively pursuing digital transformation, but are unsure how to accurately assess their progress. With Digitest, they can see exactly where they stand today and what steps to take next. It’s about empowering businesses to make informed, data-backed decisions.”

Digitest evaluates businesses across six dimensions—Vision and Strategy, Customer Experience and Channels, Operations and Processes, Data and Technology Readiness, People and Capabilities, and Investment and Prioritization. 

Users receive a personalized report showing their maturity stage, from Observer with minimal digital adoption to Innovator, where technology and automation are core to operations.

The tool is expected to help companies make targeted investments, optimize processes, and implement digital initiatives more effectively. 

“Digital transformation is fundamentally a growth journey, but without a clear measure of maturity, that journey may stall. With Digitest, we’re giving Filipino enterprises a clear roadmap so they can innovate with purpose and move forward with clarity,” Dizon added.

The launch was unveiled during The Blueprint by Globe, a quarterly event showcasing the company’s digital solutions to promote inclusion and enterprise growth. 

Roche Vandenberghe, Chief Marketing Officer at Globe, said: “As we close the year, we celebrate how all these pieces come together to form something greater: a future where every connection we build becomes meaningful.”