SM Supermalls launches wave of dining and retail firsts in Cebu this June

SM Supermalls is ushering in a new era of firsts in Cebu this June, offering foodies, families, and shoppers a slate of exciting new dining spots, wellness hubs, and lifestyle stores designed to turn everyday moments into lasting memories.

Anchored on living in the moment, the mall giant is rolling out a fresh lineup of culinary and retail destinations at SM City Cebu and SM Seaside City Cebu, just in time for mid-year indulgences and small victories worth celebrating.

Food finds to savor

Among the most anticipated openings at SM City Cebu is Manam, the Manila-based restaurant beloved for its unique take on Filipino comfort food — including its signature Beef Short Rib Sinigang with Watermelon. Also making its Visayas debut is Ooma, bringing bold Japanese-inspired fare like Hanger Steak, Ebi Tempura, and Aburi Mixers to local palates.

Burger fans can finally get a taste of 8 Cuts Burgers, which highlights custom-blended patties made from premium-grade beef, while sweet tooths can indulge in Mo’ Cookies, known for palm-sized gooey treats in flavors like Nutella Crinkle and South Cotabato Fudge.

Adding to the list of must-visits is Din Tai Fung, the internationally renowned Taiwanese chain famous for its xiaolongbao and other meticulously crafted dishes.

Firsts at SM Seaside City Cebu

Meanwhile, SM Seaside City Cebu is offering new ways to unwind and reward yourself — whether you’re winding down from a long week or enjoying a solo coffee break.

The newly opened Pickup Prime, a premium concept café under the fast-growing local coffee chain Pickup Coffee, now offers elevated brews for Cebu’s productivity-driven crowd.

Retail experiences are also leveling up with the launch of first-in-Cebu brands:

• Geek PH, a specialty toy and collectibles store catering to pop culture enthusiasts;

• Issy, a homegrown vegan beauty brand offering skin-friendly products suited for tropical weather;

• Premier Drip, a wellness lounge focused on IV therapy for skin health and immunity;

• Bangkok Kitchen Express, bringing the authentic taste of Thai street food to Cebu for the very first time.

Parisian Bistro at SM J Mall

Coming soon is Salon de Thé by The French Baker, a Parisian-inspired bistro and café experience located at SM J Mall, featuring European pastries, gourmet teas, and classic French dishes.

With these new openings, SM Supermalls is doubling down on its commitment to enrich everyday moments through food, leisure, and lifestyle choices that resonate with modern Filipinos.