Still love meat but want to eat healthier? The Flexitarian Diet might be the balance you need.

Some people just don’t like vegetables. Maybe it is the texture. Perhaps it is the lingering memory of being forced to eat mushy carrots as a child. Or maybe, just like me, who genuinely likes meat. I enjoy grilled, crunchy, juicy and flavorful dishes. So, when I wanted to attempt eating healthier, I didn’t want to give up meat entirely. I just wanted to feel and eat better without becoming vegan overnight.

That’s when I discovered the Flexitarian Diet.

The Flexitarian Diet, created by dietician Dawn Jackson Blatner, focuses on balance. It’s largely plant-based, although you can still consume meat, fish and dairy in moderation. It’s adaptable, realistic and, honestly, doable. The name is self-explanatory: Flexible and vegetarian.

Flexitarianism, as contrasted with fixed vegetarian or vegan diets, does not require complete elimination of certain foods. There are no strict guidelines or calorie counts. Instead, it focuses on including more plant-based meals in your diet while allowing your your favorite animal products. Consider it a light nudge toward better habits — without the pressure.

What I appreciate most is that it’s not an all-or-nothing approach. You don’t need to label yourself or feel guilty for craving a burger. In fact, brands like unMEAT are making it super easy to try plant-based options that still hit the spot. Their ready-to-cook menu includes everything from burgers to sausages to tapa and giniling, proving that plant-based doesn’t have to be boring or bland. 

The first time I prepared an unMEAT burger at home, I was pleasantly surprised. It was tasty, satisfying and ideal for a quick fix during a hectic media day. I completely forgot that it wasn’t actual meat. That’s when I realized: maybe eating healthy doesn’t have to consist of giving up things I enjoy. Perhaps it’s simply about striking a better balance.

So, if you’re like me — someone who isn’t quite ready to give up meat but wants to make more conscious choices — flexitarian might be the ideal choice. You don’t need to be perfect. Simply start small. Swap one meal, try one new recipe and then proceed from there. You never know. You might start craving plants on your own terms.