Promise of renewal
Once a vital artery connecting Manila Bay and Laguna de Bay, the Pasig River has become a stark symbol of the capital’s environmental challenges — choked by industrial waste, urban runoff, and informal settlements along its banks.
In January 2024, the government inaugurated the PBBM Project Showcase Area behind the Manila Central Office, and subsequently in June extended the first 500 meters of the esplanade down to Plaza Mexico — practically connecting it to Intramuros. The new phase featured a 100-meter view deck atop the commercial pop up shops now operating. Instantly, the showcase area has become one of the favorite go-to spots in Manila with its “instragrammable” view and unique ambience, especially at night with its lighting accented by water fountains and Filipino-themed statues.
Also, the PBBM Project aims to create eco-friendly transport corridors, pedestrian zones, and vibrant public spaces, all while preserving the river’s historic landmarks.
First Lady’s Stewardship
The project has also drawn the active involvement of First Lady Liza Araneta-Marcos, who emphasized the need to balance modern infrastructure with the preservation of cultural heritage.
“Every detail matters in this project
— from accessibility to the cultural narrative we’re building along the riverbanks,” she said during an inspection in April 2024.
Challenges
Relocating thousands of informal settler families remains one of the most complex challenges of the project. To address this, the government has aligned its efforts with the Pambansang Pabahay Para sa Pilipino (4PH) Program also being spearheaded by the DHSUD, to provide sustainable relocation solutions to ISFs along the riverbanks.
Secretary Acuzar has vowed to prioritize ISFs along the Pasig River, estimated to be at 10,000 families, under the ongoing 4PH project in collaboration with the Philippine Ports Authority in Manila.
“Yan po ang bilin ng mahal na Pangulong Bongbong Marcos Jr. — wala dapat madi-displace at mapapalayo sa kanilang mga hanapbuhay at eskwelahan,” said Secretary Acuzar.
The 4PH Project at the Parola Area is jointly being undertaken by the PPA and DHSUD’s key shelter agency, the Social Housing Finance Corporation.
Apart from the relocation of ISFs, budgetary constraints has also been a tough challenge for the PBBM Project which relies heavily on private sector donation.