ArenaPlus, the official sports entertainment gateway of the Philippine Basketball Association, along with its official bingo entertainment partner, BingoPlus, joined the highly anticipated opening of the 48th Philippine Basketball Association Commissioner's Cup, serving a series of activities to bring excitement for basketball fans, while keeping the sport fun and entertaining.

Leading to the season opening, ArenaPlus co-presented the PBA Fun Run 2023 last 22 October at Bridgetown Destination Estate in Pasig City.

Thousands of fans participated in this interactive event to enjoy and show support for their favorite PBA teams. The brand set up a booth with games, prizes, and free merchandise to add more entertainment to the event.

Performances of the brand's official dance group, the "Astig Girls" add up to the fun and entertainment of the event.

PBA court idols such as Simon Enciso of San Miguel Beer, Jio Jalalon and Abu Tratter of Magnolia, rookie Keith Datu of Rain or Shine, and head coach Jeffrey Cariaso of Blackwater, visited the brand's booth and ran with their fans on the track.

Following this event, BingoPlus and ArenaPlus also joined in the two-day PBA Media Day held on 24 and 25 October at One Esplanade in Pasay City.

In a Filipino culture-themed event, all 12 PBA teams gathered in preparation for the season. The Philippine men's basketball team, Gilas Pilipinas, also attended the event to show support for the competing teams.

Furthermore, the brand ensured its presence in the season-opening program last 5 November at the Araneta Coliseum.

The 12 PBA teams joined the opening parade, bringing smiles and excitement for the forthcoming season.

Fun and entertainment filled the venue with the performances of young artist Chie Filomeno, boy group Alamat, and the brand's very own "AstigGirls" and "BingGirls." The crowd was also in laughter with the performances of special guest comedians, Jose Manalo and Wally Bayola.

The event was made even more special as ArenaPlus presented this year's "The Leos Annual Awards."

Exceptional players in the previous season were recognized, including the Philippine national basketball team Gilas Pilipinas, for the pride and excellence they brought to the league and the country.

The season officially commenced with the match between TNT Tropang Giga and Magnolia.

ArenaPlus' official ambassador, Scottie Thompson of Barangay Ginebra San Miguel expressed his excitement and gratitude towards the brand for supporting the PBA and his basketball career.

He invited fans to support the upcoming season, saying, "We're truly excited about this upcoming PBA season. I feel truly blessed to be part of the ArenaPlus family, which has given me unwavering support for my PBA and Gilas journey. ArenaPlus is committed to working hand in hand with the PBA as the latter continues to thrive. Please support the upcoming PBA season."

BingoPlus and ArenaPlus are fully committed to making this PBA season truly exceptional.

As the country continues to strive for excellence in basketball, the brands aim to make basketball enjoyable and entertaining for all Filipino basketball fans, anytime and anywhere.