How far can our ube go?
Beautiful work. We made it famous. Gave it the reputation. Everybody knows it’s Pinoy. Except, 10 years from now, we’re not selling it.
· 3 MIN READ
Daily TribuneTopic
Latest Daily Tribune news and analysis on Ube cream liquor.
Beautiful work. We made it famous. Gave it the reputation. Everybody knows it’s Pinoy. Except, 10 years from now, we’re not selling it.
· 3 MIN READ
The DA has indefinitely suspended fresh ube exports as the Philippines seeks to address planting material shortages and strengthen domestic production before…
· 2 MIN READ
Ube becomes cultural shorthand that carried 70 years of Philippine-Japan friendship into the everyday life of Tokyo.
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Ube is having a global moment as the Filipino purple yam takes over lattes, desserts and café menus, fueled by social media and growing interest in Filipino…
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The Philippines is developing a national roadmap to scale ube into a major export crop, aiming to improve supply chains, standardize production, and meet…
· 2 MIN READ
The Philippine government is boosting ube production and exports as part of efforts to reduce the country’s $10-billion agricultural trade deficit, with over…
· 1 MIN READ
SM Supermalls celebrates Filipino food culture through Ube Nation, featuring trending ube-inspired desserts, pastries, drinks and regional delicacies that…
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The Philippines faces a purple yam (ube) shortage as global demand surges and domestic output falls, forcing imports from Vietnam. Learn how DAR Nueva Ecija,…
· 2 MIN READ
Bananas provide rapid hydration and essential electrolytes to combat sweat-induced loss, while the high antioxidant content of ube halaya helps to combat…
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Discover how Philippine ancestral domains are turning ube (purple yam) into a signature export commodity amid surging global demand, as Indigenous cooperatives…
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Camarines Sur, in partnership with DTI and the Department of Agriculture, launches a value-chain program to boost ube (purple yam) production and exports,…
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There are certain ingredients of any cuisine that are a big part of the identity of that cuisine, and ube is that for the Philippines.’
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Northern Samar highlights strong root crop production as global demand for ube products rises, citing export opportunities and agricultural capacity.
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Due to their uniqueness as flavors and ‘Instagrammable’ colors, ube and matcha are both experiencing significant surges in global popularity, driven by social…
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Acres of planted ones are reportedly wiped out by floods, not only among northern growers like Baguio and Benguet, but also among farmers in different parts of…
· 5 MIN READ
Once a Filipino favorite, ube is gaining international popularity with desserts and drinks in Europe and the US, from ube lattes in Paris to doughnuts in New…
· 1 MIN READ