Unique finds from affordable new Filipino brand Chu Chu, Korean-inspired makeup made in Taiwan and China. These products are discounted and come with a free pillow bag at BeautyCon 2025. Deni Bernardo for DAILY TRIBUNE
FASHION / BEAUTY

Wow or weird? Unique beauty finds, trends at BeautyCon 2025

Deni Bernardo

Want to know the latest in the billion-dollar beauty industry?

SM Beauty, Watsons and Look’s BeautyCon 2025 is ongoing until tomorrow in SMX Convention Center Manila, offering first dibs and big discounts on latest and up-and-coming brands and releases.

At an exclusive VIP shopping last Wednesday, DAILY TRIBUNE got a preview of what are in store for shoppers this year, and here are some of the interesting trends and finds:

What is the point of being beautiful if you have ugly teeth and bad breath? These Watsons dental flossers only costs P100+ for three packs and a floss holder. Also check out this unique Himalayan pink salt breath mist.
Almost all lipstick brands now come up with the same shades, textures and skincare benefits, so the battlefield now is with the packaging. Check out the unique Chu Chu two-in-one lip color and illuminator that also dabbles as a fidget toy (left). Bag charm skincare and lip products are also the fad nowadays, such as these ones from BYS (center). Issy's lipgloss samples come in a quirky, travel-friendly palette (right).
If there are lipsticks infused with skincare, skincare mixed with color, such as sunscreens and serums with tint, are "in," too.
Scalp is skin, too, so hair styling goods are now also enriched with the "good stuff" for skincare. Check out this quirky mascara specifically for taming unruly bangs (right).
K-beauty: Jennyhouse hair color with free comb and hair care samples (top); Mise en Scene Hello Bubble buy-one, take-one hair color and another one I got for free from the spin wheel game.
The crossover between beauty and medicine continues as Dermoscience or medically-backed beauty solutions increase, with examples such as these multi-benefit wellness and beauty products (top); wipes and tissue with skincare ingredients (bottom) and beauty supplement gummies (right).