An exhibition of gallery posters personally collected by art patron, writer and cultural worker Purita Kalaw-Ledesma, Collecting the Moment: Art Exhibitions in Print, offers viewers a glimpse into the evolution of modern and contemporary art in the Philippines.

“Exhibition posters are designed for immediacy. They announce, invite, and communicate a show through the interplay of graphic design, text and image,” curatorial consultant Anna Rosete explained.

“While they help shape an artist’s identity and situate a body of work within its historical moment, they are also ephemeral — often disappearing once the exhibition ends, surviving only in memory,” she added.

The exhibition features 130 printed materials that highlight typography, imagery, and graphic design, each reflecting shifting popular aesthetics, curatorial approaches and cultural conversations across time.

“Displayed on tables designed by curator and creative director Gabriel Lichauco as a nod to the library, the posters form an open archive — one that reveals how moments of artistic production, debate and community were once shared in print,” Rosete noted.

Spanning the 1970s and 1980s, many of the posters — now part of the collection of the Kalaw-Ledesma Foundation Inc. — reflect two pivotal decades in Philippine cultural history.