As the holiday season approaches, Lazada Philippines is ushering in the country’s most festive shopping period with its 11.11 Biggest Sale of the Year, happening from 10 November (8 p.m.) to 13 November.

The highly anticipated event gives Filipino shoppers the perfect opportunity to check off their holiday wish lists while enjoying up to 90% off on LazFlash deals, P2,000 worth of vouchers, and free shipping—offering a combination of bigger savings and smarter shopping, exclusively on Lazada.

This year, Lazada is not just offering deals—it’s reinventing the shopping experience by integrating cutting-edge technology and user-friendly loyalty features designed to enhance convenience and rewards.

Smarter savings with AI Lazzie and SmartStack

At the forefront of this innovation is AI Lazzie, Lazada’s virtual shopping assistant, now equipped with SmartStack, a brand-new feature that automatically combines all applicable vouchers in a single prompt.

Shoppers simply need to type “SMARTSTACK” in the Lazzie chat to instantly stack LazRewards and seller vouchers—eliminating the need to search for multiple discount codes manually.

AI Lazzie has also been enhanced to deliver personalized product recommendations, helping users easily discover trending global brands at the best local price points across millions of listings.

Exclusive perks for loyal shoppers

To elevate the online shopping experience further, Lazada has launched its Lazada Membership Programme, a four-tiered loyalty system that rewards users based on engagement and spending levels.

The program features Classic, Silver, Gold, and Platinum tiers, each offering access to premium perks such as priority delivery, faster dispute resolution, and exclusive lifestyle benefits with partner brands.

Lazada said the program goes beyond traditional points-based rewards, aiming to create a holistic and high-value experience for its growing customer community.

Win a BYD Sealion 6 in the 11.11 Shop and Drive promo

Adding excitement to this year’s sale, shoppers can register their qualified purchases for a chance to win in the 11.11 Shop and Drive Raffle Promo.

One lucky winner will take home a BYD Sealion 6 DM-I, while eleven winners will receive P11,111 worth of Lazada Gift Cards.

To qualify, customers must make a successful purchase worth at least P500 (net of all discounts) between 1 and 13 November, excluding digital goods, bill payments, mobile top-ups, stores with digital-only products, and milk for children under three years old.

Shoppers can register their eligible transactions through the 11.11 Raffle Registration Form accessible via CLEO, Lazada’s virtual customer care chatbot, until 15 November.

A season of deals and digital delight

With the 11.11 sale marking the start of the Philippines’ long holiday shopping season, Lazada continues to bridge technology and consumer empowerment through smarter tools, personalized shopping, and meaningful rewards.

Lazada encourages Filipinos not to miss the country’s sweetest brand deals of the year during the 11.11 Biggest Sale, happening from November 10 to 13, exclusively on the Lazada app.

For a complete list of participating brands and offers, shoppers may visit Lazada’s official website and app for the full lineup of 11.11 deals.