Sam Osborne returns to Philippine shores not just to seek redemption — but to gun for domination — as he spearheads a deep international pro field in the highly anticipated IRONMAN 70.3 Lapu-Lapu presented by Megaworld unfolding on 10 August at Mactan Newtown, Cebu.

The New Zealand star, who placed second to Henri Schoeman in last year’s edition, is poised to go all the way this time, with the defending champion opting out of the race.

A consistent performer across all three disciplines, Osborne is expected to shine on the grueling course — 1.9km swim, 90km bike, and 21km run — set against the scenic yet punishing terrain of Lapu-Lapu City.

“The key is to manage the heat, control the effort, and stay cool under pressure,” the seasoned 13-year pro, eyeing his first Philippine endurance crown.

But a stacked field awaits him in this clash of titans.

Australian Caleb Noble, who finished fourth last year, is back with renewed focus and hunger. Known for his power in the swim and run, Noble is eager to finally reach the top of the podium, saying the key to success is showing up sharp in all three segments.

Also in the mix is Calvin Amos, another Australian standout who took fifth in 2023. A meticulous planner and firm believer in preparation, the 2022 pro debutant follows the mantra: “Trust the training and enjoy the ride.”

Amos’ steady rise in the pro ranks makes him a legitimate threat to the title.

Joining them are fellow Aussies Brett Clifford, Josh Ferris, Tomasso Puccini and Nicholas Free, along with New Zealand’s Mike Phillips, rounding out an elite cast that guarantees fireworks on race day.

With such a loaded international field, this year’s edition promises not just a test of stamina, strategy, and mental fortitude — but a thrilling battle for supremacy over a world-class course.

The IRONMAN 70.3 Lapu-Lapu has firmly established itself as the standard of half-distance triathlon in the Philippines, and this year’s edition is set to raise the bar even higher.

While the spotlight shines on the professional showdown, the IRONMAN 70.3 Lapu-Lapu weekend is also a vibrant celebration of sport and community.

The festivities kick off on 8 August with the 2GO Reyna Bulakna Run, a 5km fun run celebrating women’s empowerment and local heritage.