Globe Telecom has unveiled Globe of Good, a new masterbrand unifying all of its environmental and social impact efforts under one banner. The initiative aims to make sustainability more accessible and relatable for Filipinos through programs that promote community upliftment, digital inclusion, and climate-conscious operations.

“This initiative is our commitment to embed sustainability in everything we do, in the way we operate, serve, and lead. We want to make sustainability more relatable and easier for every Filipino to take part in,” said Yoly Crisanto, Globe’s Chief Sustainability and Corporate Communications Officer.

Among the featured programs is GoGIVE, a digital platform within the GlobeOne app that allows users to convert data use into donations to partner NGOs.

Another is Gastronome Giving Series, a collaboration with Fine Dining Club Philippines, where select Globe Platinum clients enjoy curated meals while supporting the Hapag Movement against hunger.

“Gastronome Giving allows us to connect fine dining with purposeful action,” said Mark Pasaylo, Head of Globe Platinum. “It demonstrates how different sectors can work together to help address involuntary hunger affecting millions of Filipinos.”

Globe’s sustainability leadership was recently recognized by Standard Insights, which named it the Most Sustainable Mobile Network in the Philippines.

To join the movement, Globe users may opt into GoGIVE via the GlobeOne app or participate in the #GoGIVEYourHeart challenge on TikTok.