Shell debuts first Helix flagship workshop in Phl

Shell Philippines officially opens the world’s first Shell Helix Flagship Auto Workshop on 20 May 2025, in Fairview, Quezon City, marking a major milestone in its effort to bring top-quality car care closer to Filipino motorists.

The Shell Helix Flagship Auto Workshop is a collaboration between Shell and long-established local talyers, aiming to deliver professional maintenance and repair services across the country. It’s the first of its kind in the world to carry the Shell Helix flagship badge, highlighting both the expertise of Filipino mechanics and Shell’s commitment to accessible, high-standard automotive service.

Currently, the Shell Helix Flagship Auto Workshop has opened in three locations: Fairview, Quezon City; San Jose del Monte, Bulacan; and Alijis Road, Bacolod, with branches in Albay, Batangas, Cagayan de Oro, Davao, General Santos, Marikina and Zamboanga to open soon.

The launch event, held at the Shell Helix Flagship Auto Workshop in Fairview, Quezon City showcased what customers can expect from Shell Helix Flagship Auto Workshops: the expertise of community talyers (auto workshops) and their trusted mekanikos (mechanics), and the premium quality of the Shell Helix products headlined by Shell Helix Engine Oils with PurePlus Technology.

Hosted by Suzi Entrata, the event was graced by world-renowned motorsport personality Marlon Stockinger, alongside notable influencers from the automobile community, including Macoy Dubs, Danielle Cruz, Reph Bangsil and Arianne Bautista. Additionally, members from respected car communities, such as Northside, Racing Serye ng Pinas, South Scene Manila, and Tastefully Built PH, were also in attendance.

The Shell Helix Flagship Auto Workshop provides an extensive range of automobile services, including comprehensive oil changes, periodic maintenance, and a variety of other offerings, making it a one-stop car care shop for Filipino motorists. These workshops are fitted with only the latest and most advanced tools and equipment to cater to every car’s needs.

“Shell Philippines has long been a trusted partner of many auto workshops across the country, supporting local mechanics through technical training and Technical Education and Skills Development Authority upskilling programs,” said Leo Mendoza, Shell Lubricants National Sales Manager for Indirect Channels. An official collaboration via the Shell Helix Flagship Auto Workshop is a logical progression of their support for local auto workshops and mechanics.

Apart from the quality service Filipino car owners expect from both Shell and community mechanic shops, Shell Helix Flagship Auto Workshops also carry the complete product line of top-quality Shell Lubricants, from Fully Synthetic (Shell Helix Ultra, HX8, SUV), Semi-Synthetic (Shell Helix HX7), Premium Mineral (Shell Helix HX5), to Mineral (Shell Helix HX3). It also offers passenger car products such as Shell Coolant Longlife Plus, Shell Oil Filter and Shell Spirax, among others.

What’s more, with comfortable customer lounges, ample parking spaces, and other premium amenities, Shell Helix Flagship Auto Workshops ensure that car owners can relax in comfort while their vehicles receive expert care.

Ika Halili, Head of Marketing and Business Development, stated that community and independent auto workshops remain to be highly trusted and are usually the go-to for oil change needs. “Filipino motorists and car owners rely on the expertise of local mechanics — their service and recommendations are king.”

“The auto workshops are centerpieces of the Filipino community,” Jensen Garcia, Shell Helix Brand Manager, added. “This partnership through the Shell Helix Flagship Auto Workshop is a testament to the enduring trust Filipino motorists place in their local mechanics. We believe that by elevating these workshops, we are investing in the very heart of our communities and ensuring a brighter future for car care in the Philippines.”

As part of its official launch, Shell Helix Flagship Auto Workshop customers will get P200 off on any Shell Oil Filter for every oil change. Customers will also get a free Car Tumbler for every oil change in any Flagship site, while supplies last.

Visit the Shell Helix Flagship Auto Workshop nearest you. For more information, visit shell.com.ph/ShellHelixFlagshipWorkshop.