Omoda & Jaecoo, a global automotive powerhouse, is stepping into the Philippine auto scene with a refreshing approach that feels more like an invitation to explore new driving experiences than a conventional car launch. On 18 February 2025, at Manila’s BGC Arts Center, the brand introduced its latest models — the Omoda C5, Omoda E5 and Jaecoo EJ6 — in an event that was as much about innovation and design as it was about community and lifestyle.

In a move that’s captured the attention of local car enthusiasts, the global brand Omoda & Jaecoo made its official Philippine debut in an event that broke away from the standard auto show format. Instead of flashy gimmicks, the launch focused on presenting a genuine story of progress and practicality. The evening showcased three new models designed to cater to a modern, urban audience looking for vehicles that combine cutting-edge technology with everyday reliability.

Before the grand unveiling, Omoda & Jaecoo quietly built a presence in the Philippines throughout 2024. The brand participated in significant local events such as the Manila International Auto Show, the 12th Philippine Electric Vehicle Summit, and the Auto Focus Pre-Christmas Multi-Brand Test Drive Festival. These events were not only about displaying vehicles — they were opportunities to engage with the community and build strong partnerships. Along the way, the brand established a nationwide dealer network and teamed up with major local banks and logistics companies, setting the stage for a well-supported launch.

Representatives from Omoda & Jaecoo Motor Philippines, Inc. explained that the Philippines is now its fifth market in Southeast Asia. “Since first entering the market in 2023, we’ve seen a strong demand for vehicles that combine sleek style with smart technology. Now, Filipino drivers can finally get behind the wheel of our models, designed for both city streets and adventure trails,” they said.

At the core of the brand’s philosophy is what it calls “Art in Motion” — a commitment to merging aesthetic appeal with solid performance. The Omoda C5 is a prime example of this approach. This sleek crossover is designed to capture attention with its futuristic “Cross F Future” styling, blending sharp, modern lines with technology that supports practical, everyday use. Complementing the C5 is the Omoda E5, the brand’s first fully electric model in the country. It represents a significant step towards sustainable mobility without compromising on the driving experience.

Recognizing the excitement around these models even before the official launch, Omoda & Jaecoo introduced special promotions to make their vehicles more accessible.

From 18 February, interested buyers could take advantage of an enticing offer: a P10,000 deposit on the Omoda C5 secures a discount of P110,000, while a P20,000 deposit on the Omoda E5 earns a discount of P220,000. These offers are available until 30 June 2025, and break down as follows:

Omoda C5

Omoda E5

“With the warm reception that the Omoda C5 and Omoda E5 received even before our official launch, we were inspired to roll out a promo for our Filipino buyers. This way, more Filipinos can experience premium automotive innovation firsthand,” Shawn Xu, ceo of Omoda & Jaecoo Global, said.

Within the brand’s lineup, the Omoda models focus on sleek design and eco-friendly technology, while the Jaecoo offerings are all about adventure. The Jaecoo EJ6 is an all-electric SUV built to handle a variety of terrains with ease — from steep mountain roads to challenging forest trails. With a design that doesn’t shy away from bold colors, the EJ6 is available in options like green, black, white, and gray. This versatility is paired with competitive pricing.

The Jaecoo EJ6’s prices are:

•AWD Premium (Brown Interior & Black Interior) — P1,799,000

•RWD Premium (Black Interior) — P1,649,000

In addition to the EJ6, the brand also offered a sneak peek at its upcoming hybrid SUV, the J7 SHS. Engineered with what it calls a Super Hybrid System, the J7 SHS promises extended range, reduced emissions, and robust battery safety. This upcoming model hints at a future where innovative energy solutions drive not just performance but also environmental responsibility.

What made the launch truly memorable was its celebration of a lifestyle that goes beyond just getting from driving. The event transformed the venue into a dynamic space where cars weren’t just vehicles — they were expressions of modern art and design. The models were paraded down a runway reminiscent of a high-fashion show, each one reflecting a blend of functionality and style that resonates with today’s urban drivers.

Adding to the charm of the evening, a camping activation highlighted the off-road potential of the Jaecoo EJ6. Set against a rugged backdrop, this display emphasized that these vehicles are built for more than just city driving — they’re ready for adventure. The night concluded with a dazzling Light Up Ceremony, where the EJ6 powered an impressive light show that left the audience both inspired and excited about the future of driving.

In essence, the debut of Omoda & Jaecoo in the Philippines marks more than just the launch of new car models — it signals the arrival of a fresh perspective on mobility. With vehicles that combine modern design, smart technology, and practical performance, the brand is inviting Filipino drivers to be part of a new era in automotive innovation. Whether navigating busy urban streets or exploring less-traveled paths, these cars promise a driving experience that is as thoughtful and reliable as it is exciting.

The launch stands as a testament to what can be achieved when innovation meets genuine passion for design and performance. For the modern Filipino driver, this isn’t merely about owning a car — it’s about embracing a lifestyle that values quality, sustainability, and the joy of the journey.

Omoda & Jaecoo is set to carve its name in the Philippine automotive industry, offering next-level mobility for a new generation of drivers. Learn more about the Omoda C5, Omoda E5, and Jaecoo EJ6 by visiting the official website www.omodajaecoo.ph or following them on social media: Facebook (Omoda & Jaecoo Philippines); Instagram (@omoda.philippines and jaecoo.philippines); and TikTok (@omodaph).