Special Assistant to the President (SAP) Anton Lagdameo dismissed rumors that the Marcos administration’s proclamation rally in Davao del Norte was a political maneuver, saying it was a demonstration of unity.

In a statement, Lagdameo clarified that the rally, which launched the administration's senatorial slate for the 2025 elections – the Alyansa para sa Bagong Pilipinas -- was not a show of force but an effort to “rekindle” the alliance between President Ferdinand Marcos Jr.'s family and the province’s key political figures, mirroring the close ties that existed during his late father's administration.

The rally, held in Carmen, Davao del Norte, was the opening event of the Marcos administration’s campaign in Mindanao.  The province is often regarded as “Duterte country” by political analysts.

"It was a display of how democracy works, how decade-long friendships have been rekindled with the people. It was a demonstration of how people have the right to move and express their sentiments. I wouldn’t call it a show of force,” Lagdameo said.

He also highlighted that the choice to begin the campaign in Carmen was a nod to the province’s history, especially its prosperous past during the golden years of the banana industry, and a reflection of the current administration’s continued support for its growth.

"Politics has always been there since I was born. Friendship has been nurtured and never compromised. Development is spreading, and the people are reaping the benefits,” said Lagdameo.

He also expressed optimism about the upcoming elections, noting that the administration's senatorial candidates are focused on policies that will enhance Filipinos’ welfare and development.