GMA Network is set to launch “More Tawa, More Saya,” a year-long, multi-platform campaign celebrating its unwavering commitment to delivering world-class comedy and fun-filled entertainment to Kapuso viewers.

A key highlight of the campaign is the release of an original song and its music video, encapsulating the essence of “More Tawa, More Saya.” Written and arranged by the comedic genius Michael V, the song will make its world premiere on Bubble Gang that evening. The music video, on the other hand, will feature stellar performances from Michael V, Manilyn Reynes, Boobay, Buboy Villar and Matt Lozano.

“More Tawa, More Saya” is more than just a campaign — it’s a celebration of how the Network and its stars have played a key role in lifting the Filipino spirit through humor for decades. As the Network continues to evolve and adapt, this campaign reaffirms GMA’s role as a trusted source of joy and laughter, connecting with audiences across generations.

The campaign will also pay tribute to some of GMA’s most beloved comedy and game shows, each of which has touched the hearts of millions of viewers.

The Boobay & Tekla Show, which is celebrating its seventh anniversary this February, continues to deliver laughter-filled moments with their unique brand of humor.

In March, GMA’s comedy-game show, Family Feud, marks its third anniversary, bringing families together in fun and exciting competitions.

Meanwhile, Pepito Manaloto, GMA Network’s long-running sitcom, will celebrate its 15th anniversary in April, with its lovable characters continuing to bring joy to viewers.

YouLol, GMA’s exclusive comedy YouTube channel, is turning five in June. This platform has become a go-to destination for comedy lovers looking for fresh, bite-sized laughs.

Lastly, Bubble Gang will celebrate its 30th anniversary in October, solidifying its status as the country’s longest-running comedy show on television.