Skincare field day
Skin brightening is a saturated industry, but consumers are not always aware of the safe and effective ways to achieve it.
Skin brightening is a saturated industry, but consumers are not always aware of the safe and effective ways to achieve it.
Cetaphil Bright Healthy Radiance joined forces with The Beauty Edit, the country's premier beauty-industry subscription website, for an unforgettable thanksgiving event that brought together skincare experts, beauty influencers and enthusiasts for a day of education, inspiration and celebration.
The morning session commenced with a thought-provoking brand talk by Cetaphil Bright Healthy Radiance country brand manager Tammy Au, highlighting the importance of safe and effective brightening practices.
Au expressed gratitude for the support of partner dermatologists, acknowledging their crucial role in raising awareness in a saturated industry.
The Beauty Edit hosted a segment featuring Marj Maroket, where they discussed the significance of a good base in makeup application, sharing valuable tips and creating a timeless holiday makeup look.
Maroket emphasized the synergy between skincare and makeup: "Skincare and makeup go hand in hand. As dermatologists promote skin health, beauty enthusiasts enhance it. The skin is the canvas of your face, and beauty is not just about looking good but also expressing your confidence."
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As the event transitioned to the afternoon, Au spoke about the initiative behind the brightening range, emphasizing the company's commitment to educating consumers about choosing ingredients that promote radiant skin.
The event's highlight was the presence of Miss Universe 2018 Catriona Gray, who brought an element of excitement with "Pass the Crown with Catriona," where guests could ask questions or win prizes from Cetaphil's Bright Healthy Radiance line by wearing a crown when the music stopped.
