Vibrant concepts and nostalgic flair inspired the yearly MaArte Fair, an annual trunk show at the Manila Peninsula, but this year it was organized in partnership with the Museum Foundation of the Philippines Inc. (MFPI).

This year’s edition recreated the iconic open-house party scenes of North Syquia Apartments where owners would leave their posh units open to welcome guests for cocktails, food, live band music and even art performances.

Sixty-five merchants offering various local arts and crafts took part in the annual festivity. “The trunk show is a way of promoting appreciation for our local artists and artisans. Second, it will ultimately support the National Museum’s initiatives, as well as the many projects of our grantees,” MFPI vice president Phyllis Zaballero said.

COTTON fabric traditionally worn by Ilocanos.

Brands like PIOPIO handwoven chic apparel, Tim Tam Ong, Coco and Tres, Siklo, Wear Your Culture, Lootwear Home, Pika Pika+Pinta, Balay ni Atong and gourmet brands Auro Chocolates, Green Babes, iBuen Provecho, Tsaa Laya, Felicisimo Gourmet Homecooking and House of Negro’s occupied the special salons designed to replicate the famous apartment setting.

“The parties in those apartments were mellow in mood, very creative and had a particular warmth. Everyone knew each other so it just seemed natural that friends would bring friends along,” Zaballero recalled.

MaArte Fair shared the spotlight on men, with exhibitors offering them fashion choices and accessories, further emphasizing that they can be “maarte,” too.

“MaArte Fair has become a neighborhood for advocates of Philippine art, crafts and heritage,” Mico Manalo, architect and MFPI treasurer, said.