A new chocolate treat for kids

ACTRESS LJ Reyes, with son, Aki recommend the new chocolate product.

There is a new way to serve and enjoy chocolate that would delight kids. Cadbury Dairy Milk Lickables has been recently made available in the Philippines and it is in a new “spoon-able” form.

Offered in a spaceship-shaped package, the Lickables pack comes with a collectible Pokemon toy to make the product more exciting for kids.

Arlene Amante, brand manager for the Chocolate Category of Mondelez Philippines, the distributor of Cadbury chocolates, assured that the new product will encourage more bonding moments for the whole family.

“As the world leader in chocolates, we know that you love spending time together, experiencing new things together, and that’s what the product is all about, really enabling and encouraging you guys to do that,” she said during the product launch last July 7 at Mind Museum in Taguig City. “We launch it so that we can be part of and create those joyful bonding moments between parents and their kids.”

For celebrity and mommy influencer LJ Reyes, the Cadbury Dairy Milk Lickables will be a huge hit for kids and it can serve as a reward or treat whenever they do something good. She reiterated the bonding moments it can create for mothers and kids.

As a single mom to her seven-year-old son, Aki, LJ knows the importance of spending time together and enjoying each other’s company, especially with food that all loves.

“Si Aki kasi, it works for him to have Lickables. It’s really nice to have the chocolate goodness from Cadbury Dairy Milk,” she added. “You not only get smiles whenever they get the chocolate, now they get a surprise toy.”

Before its launch in the Philippines, the Cadbury Dairy Milk Lickables was first introduced in India in 2017. This year, it is set to hit Southeast Asia, starting with the Philippines and Malaysia. Cadbury Dairy Milk Lickables is available at stores, supermarkets and convenience stores for P46.50.